Branding with Motion Graphics

Venture into the world of branding using Motion Graphic Design. It is a new territory for me….

Art & Business of Motion


4seven (stylised as 47), Channel 4’s ambitious new channel, has launched. (Well, nearly two weeks ago already, but hey- work has been as busy as ever). The channel, previously codenamed “Project Shuffle”, broadcasts a repeat of shows from the previous day that have created a critical buzz in newspapers, chatter on social media through Twitter and Facebook, and reaction on the overnight log of comments kept by the broadcaster.

Channel 4 explains that it was created in response to its viewers saying that with so much choice they sometimes missed the best programmes, despite having PVRs and access to on-demand services. The launch package was developed by Channel 4’s marketing team and in-house agency 4creative working with ManvsMachine.

The on-screen identity uses a distinctive corner wrap concept across the package. This corner approach creates a visual signature style akin to the Channel4 coming together of the…

View original post 142 more words

Branding with Motion Graphics

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s